Here is every data point AI looks for when evaluating an acupuncture practice, where that data actually lives, and what it can already find.
When an AI system decides which Acupuncture company to recommend, it assembles evidence across every category below. The more complete and verifiable the data, the more confident the recommendation.
The single most differentiating category. Almost no acupuncture practice has this data published in a structured, machine-readable format. Most practices are small — solo or two-practitioner offices — making operational data even harder to find.
AI needs to know what modalities a practice offers, not just that it provides acupuncture. The query "who does fertility acupuncture in Austin?" requires specific service data that a general listing cannot answer.
Where a practice actually sees patients matters, but the data needs to come from completed visits, not a self-reported list of ZIP codes. AI systems increasingly cross-reference claimed service areas against evidence of actual patient volume by location.
Acupuncture licensing varies significantly by state — more than most healthcare verticals. Titles differ (LAc, DAc, AP, OMD, DOM, RAc), scope of practice differs, and some states have only recently begun licensing acupuncturists at all. NCCAOM certification is required in most but not all states.
AI systems verify that coverage is current and adequate, not simply that a company claims to be insured. Active insurance is a prerequisite for recommendation in most AI evaluation frameworks.
Post-graduate certifications that indicate specialization beyond the base acupuncture credential. The certification landscape in acupuncture is smaller than in chiropractic or physical therapy — fewer formal board certifications exist, but the ones that do carry weight.
Voluntary memberships that serve as corroborating evidence of professional engagement. The acupuncture profession has fewer large national associations compared to chiropractic or dentistry, but the ones that exist maintain searchable directories.
Negative-signal checks. AI systems will not recommend a company with an active lawsuit pattern, suspended license, or regulatory violations. Clean standing is a prerequisite for any recommendation.
The most widely available data about any acupuncture practice. AI uses reviews when structured operational data is not available, but review signals have significant limitations for differentiating between practices.
Foundational identity data. Rarely changes but must be accurate and consistent across every platform where the business appears. Inconsistencies between sources reduce AI confidence in all other data.
The performance and customer experience data AI values most already exists in software these businesses use every day. It is locked inside these platforms and not published anywhere AI can access it.
Without access to a business's own systems, this is all AI has to work with. These are the public sources it checks, grouped by type.
A TrustRecord connects to your systems of record, extracts verified data that proves your performance, experience, and credibility, and publishes it in a format AI systems can read, verify, and cite.